
However, in order to get more customers, there are many independent brand had electricity supplier importance of Internet marketing and brand management rather than supply chain , and in order to change the scale of losses in a vicious cycle of losing the premium brand that electricity suppliers are forced to into a crisis of survival.Chinese -style paradox: " the rapid development of online retailing , making investors for large -scale expansion and price wars put money . Where can i find cheap Chinese online retail sales will reach $ 258 billion in 2013 ." Luxury brand executives believe that the above ." "Invisible barriers " to test the seemingly simple brand discount model , but it has not low "invisible barriers " is a strong brand support and management of resources, to get the competitive supply and discounts.